Partners In Optimism

We team up with like-minded brands to spread good vibes (and bring you really cool products)!

life is good mug - this is my happy place
cheerful giver logo

Founded in 1991, A Cheerful Giver candles are made with premium soy wax in ceramic jars with a 60-hour burn time. And along with seasonal scents to set the mood, we’ve added a secret message on the inside of these reusable and stylish ceramic candle jars (hint: it’s a good one).

Life is good blanket draped over a chair
Berkshire blankets logo

We teamed up with Massachusetts neighbor, Berkshire Blanket & Home Co. to create absurdly soft throw blankets and bedding made for snuggling up and staying cozy. Our Life is Good Beach Towels by Berkshire keep you warm, dry and just as comfy on the beach.

tervis logo

For over 70 years, Tervis has been making tumblers right here in the U.S. And our collection of Life is Good-branded tumblers allows you to stay chill (or keep warm) and spread positivity wherever you go.

Soak up the good vibes this summer in REEF’s durable, surf-inspired sandals and flip-flops featuring Life is Good's beachy designs. 

The McGee Group logo

Specializing in eyewear for the entire family, The McGee Group, helps people focus on the good. See the world through a positive lens with one-of-a-kind, Life is Good optical frames, readers, and sunglasses (including prescription lenses).

mountain lake view
Austin Adventures Logo

Austin Adventures, world-renowned for luxury, small group adventure travel, helped us create Life is Good Adventures. The itineraries of these multi-sport trips to National Parks and other iconic destinations allow guests to connect with the outdoors and provide experiences that will lead to a more optimistic outlook well after their vacation ends.

girl doing her hair in a Life is Good shirt
life is good blue 84 logo

Like us, Blue 84 was founded by two guys with humble beginnings & big dreams. We teamed up to bring you a collection of tees that spread the good vibes across college campuses.

dog sitting in grass
costal pet products logo

Pets give us love, purpose, and companionship. And when you have those, life is good. With long-lasting pet accessories like dog collars, leashes, bandanas, t-shirts, toys, bowls, carriers, cat collars, and toys, your four-legged friends will be spreading good vibes wherever they go.

two women riding life is good bikes
pacific cycle logo

Schwinn is an American icon, crafting some of the most-loved bicycles in the world. To take good vibes for a ride, we partnered with Schwinn’s parent company, Pacific Cycle, to produce an exclusive line of Life is Good bicycles.

a woman with life is good flowers freshly shipped
benchmark bouquets logo

Send good vibes to family and friends with custom handpicked floral arrangements featuring the freshest, most vibrant flowers of the season. Choose among four beautiful bouquet and vase combos and send a positively personalized note with 2-day delivery.

woman carrying a life is good backpack
american tourister

We've teamed up with High Sierra and American Tourister to bring good vibes to backpacks, bags, and more, combining style and durable quality with our signature graphics.

Buffalo Games creates fun and exciting games and puzzles for everyone! Get into the fun with new Life is Good jigsaw puzzles perfect for the summer cottage or a rainy day indoors.

3 Life is Good mantrabands on a table
mantraband logo

Mantraband’s mission is to inspire and empower people with positive messages. Their CharityBand program supports organizations that positively impact women and children. $5 from each CharityBand purchase is donated to the Life is Good Kids Foundation supporting frontline childcare professionals.

Life is Good Mead notebooks next to coffee on a wooden table
mead logo

As one of the world’s largest designers and makers of quality academic and business products, we are proud to partner with MEAD to create journals, calendars and planners that make it easy to remember that Life is Good, every day.

Life is Good wine varieties
90+ wine cellars logo

We teamed up with 90+ Cellars, one of the fastest-growing American wine brands, to select premium wines at an affordable price for toasting life's simple pleasures. There’s a wine for everyone with our Today is the Day Chardonnay, Unplug Pinot Noir, and Seas the Day Rosé. So fill up your glass and share something good with the people you love.

Maine Sea Bags logo

There’s nothing like positivity to put wind in your sails. Handcrafted from 100% recycled sails on the working waterfront in Portland, Maine, these extra-durable bags and totes will keep your belongings safe and secure, no matter where the wind takes you.

girl wearing a Life is Good tee
university tees logo

With a mission to Develop People and Change Lives™, UTees creates and designs custom apparel for fraternities and sororities. We’re thrilled to team up and spread some much-needed positivity on campus.

winston logo

Made by experts in creating and designing comfy, durable outdoor furnishings, our Adirondack chairs, weather-safe patio pillows, beach umbrellas, and beach chairs are there for slowing down and enjoying life’s simple pleasures.

Gather friends and family for good vibes and sunshine with exciting, ready-to-play backyard games like cornhole, hook and ring, yard dice, and more. Perfect for tailgating or a gorgeous day in the park.

Life is Good: The Book tells the inspiring story of Life is Good founders and brothers, Bert and John Jacobs’ personal and professional journeys. Their story, illustrated with the Life is Good’s iconic artwork, shows how to overcome obstacles and embrace opportunities—whether it's growing stronger from rejection, letting your imagination loose, or simplifying your life to focus on what matters most.

No more bulky, hard-to-fit coolers! Life is Good teamed up with Arctic Zone to bring you soft and durable tote-sized coolers. Carrying your favorite brews and bevies will be a breeze.

Hit the trails or hit the road with HydraPeak bottles that are versatile, tough, and environmentally-safe, making them perfect for any adventure that comes your way. Each bottle features a wide-mouth opening that easily accommodates ice cubes, fruit, and pre/post workout powders.

TarHong curates dishwasher-safe, BPA-free kitchenware and tabletop houseware collections that are vibrant, uplifting and affordable. Made for indoor and outdoor dining as an everyday alternative to ceramics and glassware, we teamed up with TarHong to bring positive Life is Good art and message to the table.

Get the party rolling with a retro-style cooler to satisfy your thirsty guests. Featuring iconic designs from Life is Good, these 60 oz. coolers have old-school charm and modern-day function with a built-in bottle opener and cap catcher, casters for easy transport, and access to easily drain melted ice when the party’s over.

Bring good vibes to the table with glassware, ceramic plates, and more! Featuring iconic Life is Good art and messaging, each piece is dishwasher and microwave safe for easy use and care.

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