Why Optimism?

Every morning, we each wake up with a choice: to focus on the obstacles in our lives, or to focus on the opportunities.

Optimism isn’t irrational cheerfulness, and it’s not blind positivity. It’s a powerful approach to accomplishing goals and living a fulfilling life. By acknowledging obstacles and opportunities—but focusing on the opportunities—optimism enables us to explore the world with open arms and an eye toward solutions and growth. It also makes life a hell of a lot more fun.

Optimism does much more than beat the alternative. It enables us to access the 10 most important tools we have for living a happy and fulfilling life. We’ve learned them from our customers, and we call them the Life is Good Superpowers. They can help us overcome obstacles, drive forward with greater purpose, and enjoy the ride of life.