At Life is Good, we are committed to being transparent about the technologies we use. This Cookie Policy explains how and why cookies, web beacons, pixels, clear gifs, and other similar technologies (collectively “Cookies and Other Tracking Technologies”) may be stored on and accessed from your device when you use or visit our Website. This Cookie Policy should be read together with our Privacy Policy and Terms of Use.

What are Cookies and Other Tracking Technologies?
A cookie is a small text file that can be stored on and accessed from your device when you visit our Website. The Other Tracking Technologies work similarly to cookies and place small data files on your devices or monitor your Website activity to enable us to collect information about how you use our Website. This allows our Website to recognize your device from those of other users. The information provided below about cookies also applies to these other tracking technologies. You can find more information at

How Do We Use Cookies and Other Tracking Technologies?
Life is Good uses Cookies and Other Tracking Technologies to enhance the Website’s usability by (i) enabling basic functions like page navigation and access to secure areas of the Website, (ii) enabling the Website to remember information that changes the way the Website behaves or looks, like your preferred language or the region that you are in, and (iii) helping Life is Good to understand how visitors interact with websites by collecting and reporting information anonymously. Cookies and Other Tracking Technologies can also allow Life is Good to hold selections in a shopping cart when you leave the Website without checking out and to send you email communications about your activity on the Website, shopping orders, and other shopping opportunities.

Third Party Service Providers
Life is Good also partners with third party service providers to further enhance the Website usability by: (i) remembering actions taken by consumers to serve up more relevant products, (ii) managing customer reviews and comments; (iii) providing FAQs, (iv) managing payment processing, (v) serving you online ads on other websites and (vi) providing customer service support. In addition, these companies may also use cookies or similar technologies to collect information about your interactions with our Website and interactions with other websites. These advertising partners may use and share the information gathered to deliver ads more tailored to your interests. We receive aggregate information from these third parties to understand our advertising effectiveness. This Website uses Google Analytics and Google AdWords, among other analytics and online advertising tools, on the Website to collect Usage Information, to analyze how users use the Website and to provide advertisements to you on the Website and on other websites. For more information about how to opt out of having your information used by Google Analytics, visit

Refusing or Withdrawing Consent
You may limit or turn off cookies and other collection tools by adjusting your browser settings. If you turn off certain collection tools, you may not have access to many features that make your experience more efficient and some of our services and features may not function properly. We recommend that you leave cookies “turned on” so we can offer you a better shopping experience on our sites.

If you want to remove previously-stored Cookies, you can manually delete the Cookies at any time. However, this will not prevent the Sites from placing further Cookies on your device unless and until you adjust your Internet browser setting as described above.

Contact Us
If you have any questions or concerns about this Cookie Policy, please contact us:

Life is Good
Attn: Data Privacy Director
51 Melcher Street
9th Floor
Boston, MA 02210
United States