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Help bring more Playmakers to kids.

How to Help

Playmakers are powered by our supportive community. Life is Good covers all of our operating costs, so that 100% of your donation goes directly to helping heal kids.

Make A Gift

Each year the Life is Good Playmakers helps more than 1 million kids overcome traumas associated with poverty, violence, and substance abuse. Every penny from your donation goes toward helping kids heal.

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Host a Fundraiser

Planning an event or fundraiser? Contributing proceeds to the Life is Good Playmakers is an amazing way to show your support.

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Races Against Aces

Countless optimists have laced up their sneakers to help kids in need. Now’s your chance to join the team.

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Spread Optimism

Life is Good Playmakers speak, train, and inspire people and organizations across the U.S. through one simple, powerful approach: Optimism.

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Shop Life is Good

Our founding partner, Life is Good, donates 10% of their profits to cover 100% of the operating costs for Life is Good Playmakers. That means 100% of the gifts donors like you provide impacts kids directly.

Visit Life is Good Shop

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History will judge us by the difference we make in the everyday lives of children.

NELSON MANDELA