Optimism is all about seeing both the good AND the bad, and then choosing to focus on the good. We took this approach with each of the 12 signs of the zodiac, breaking down their most positive and challenging aspects, and then pairing each one with a Life is Good Superpower to focus on in 2020 to bust through any obstacles the year throws your way.
March 21 — April 19
If you’re strong-willed, outspoken, and always itching for the next adventure, you might just be an Aries. As the first sign in the zodiac, Aries folks are independent and natural-born leaders, and once they set their sights on what they want, they’re relentless in achieving their goals. While a little competitive and prone to banter and—let’s be real—some intense debating, Aries are loyal friends who apply that same passionate energy to their relationships and commitments.
It is said that if you had a dollar for every time an Aries was bored, you’d have a Powerball-sized lump of cash. And while Aries might get impatient and a little irritated when things aren’t moving at their pace (or at all)— their fiery spirit has the potential to leave causalities in its wake.
The LIG superpower we’re recommending for Aries in 2020 is Compassion. It’s true, Aries: Not everyone can keep up! You’re a leader and the first of the zodiac for a reason, but this year, try to remember that everyone has their strengths, and some require a slower pace in order to shine. Lead with compassion, and you’ll be unstoppable (per usual).
Wanna show the world you’re an Aries? (Of course you do, you’re an Aries.) Check out these tees inspired by your sign!
April 20 — May 20
Are you a Taurus? If so, on behalf of the rest of the signs, we’d like to formally thank you for keeping the rest of us grounded. Taurus peeps are intelligent, ambitious, and dependable. With a casual and reliable nature, they are often easy to connect with, and as such, make great friends and co-workers. And in taking on the characteristics of a true earth sign, our Taurus friends, who are often pleasure-seeking, will surely remind us to enjoy ourselves and stay present in the moment.
While typically easygoing, a Taurus who is set in their ways is Set. In. Their. Ways. Try to change a Taurus’s mind, and you’ll get the horns (they’re represented by Bull, after all). Chances are, if you’re a Taurus, you’ve probably been labeled “stubborn” a time or two. And getting called out for disrespecting another POV? You’ve been there, done that.
Taurus, the name of the game this year is Openness. It’s great that you’re solid in your beliefs; we can all appreciate the consistency. But before kicking up the dust and charging headfirst to defend your position, try and stay flexible. There’s no weakness in listening to others, and if you don’t agree with a different opinion, embrace the exchange of ideas! It might lead you to your next big one.
We think you’ll agree: These Taurus-inspired tees are absolutely perfect for your sign.
May 21 — June 20
If we’re talkin’ two sides of the same coin, we’re talkin’ Gemini— the official Sourpatch Kids of the zodiac. Not that they’re necessarily sour… but they definitely have two different flavors. Naturally, this makes them wonderful at adapting to their surroundings and blending in with different groups of people. Geminis tend to be outgoing and social, which means they can be master communicators and rock the art of emotional intelligence. With a Gemini by your side, you’ll never get bored, as this lively sign will keep you on your toes without fail.
Gemini, we love that you’re always looking forward to what’s next with excitement—it screams optimism, which, you know, we’re all about. But sometimes you can be indecisive, and it might be hard for you to slow it down and focus. Would we be wrong if we said that your commitments tend to fall through the cracks as a result?
The new year—nay, the new decade—has just begun, which means that you have ample time to bounce between adventures. In 2020, we’re challenging you to harness the power of Simplicity! Slow it down and savor the moment; your social calendar will thank you. And don’t worry, you’ll still be the life of the party. We guarantee it.
Double-entendre tees for double the personality. These Gemini-inspired picks cover all the bases.
June 21 — July 22
Cancer, sweet Cancer. Your watery energy is just that: deep, abundant, endless, refreshing. Our Cancerian friends are those we rely on for deep conversation and emotional support. Cancers can often come across as aloof in large social settings, or maybe just shy—probably because they’d rather have meaningful conversations than talk about the weather. But when you get to know one, you find that they’re usually highly intuitive, nurturing, and loyal. Typically very selective in their social interactions, you know you’ve ‘made it’ when you’ve made friends with a Cancer.
While you’re sensitive and in-tune with your emotions, Cancer, you may have trouble asserting yourself when the moment calls for it. Whether it’s because of your unwavering loyalty or fear of outwardly stepping on toes, when it comes to confrontation, you’re probably the zodiac’s “Most Likely to Leave a Passive-Aggressive Post-It Note.”
This year, Cancer, we urge you to channel Courage. Despite your watery nature, there’s no need to hide your power in 2020—you have the strength to stand your ground and speak up for what you believe in. Lead the charge in achieving your goals, and don’t let anyone walk all over you; water is a force of nature, after all.
You’re rolling in the deep, but you go with the flow. These Cancer-inspired tees know what’s up.
July 23 — August 22
If you’re a Leo, and you know it, clap your hands—because you’re proud of it, and you probably want a round of applause. But no judgement here, Leo, because your pride is not unwarranted. As one of the most bold, ambitious, and passionate signs in the zodiac, Leos are like a wildfire—they burn bright, and it’s impossible not to notice. Leos are great leaders who like the finer things in life, and as such, they strive to help their friends and those around them achieve the same level of success. Leos are often motivated by their desire for recognition, but they work hard to reach their goals, which means the admiration they receive is typically well-deserved.
Ok Leos, we know. You’re great. But with all the praise you receive (from others and— if we’re being honest— yourself), it may be hard to stay level-headed from time to time. This can sometimes lead to the perception that you’ll only commit to plans that benefit you, and only you.
Luckily, Leos, we know you’re as loyal as they come. That’s why, in 2020, we’re challenging you to embrace the power of Gratitude. A little pat on the back every now and again is nice (as you know), so feel free to pass it on! Show your loved ones how much they mean to you by offering a small token of appreciation. Heck, you can even send out a quick ‘thanks’ to the universe for making you so fabulous.
Leos, these tees inspired by your sign are sure to turn some heads…just the way you like it.
August 23 — September 22
Virgo, you’re put together. You’re graceful. You’re polished. You’re refined. THE END. Just kidding, there’s more. But seriously, where would we be without you? Virgos have a natural ability to schedule, to plan, to keep things in order—and do it all with ease. With a knack for staying practical while also looking ahead to see the big picture, Virgos are excellent critical thinkers who will offer sound advice to anyone who needs it. Even better? They’ll do so with patience and understanding. Find a friend in a Virgo, and you’ll find yourself in the company of a responsible individual who’s as dedicated to the friendship as they are to building their own reality, brick by brick.
We’re gonna stroke your ego for a sec, Virgo: You’re diligent and hardworking. It’s truly admirable. But sometimes, you might get a little carried away analyzing and overanalyzing every single detail. So much, in fact, that your plans (and your spirits) get bogged down by your perfectionism. Remember: All work and no play makes Virgo a dull sign.
The year 2020 is the year of FUN, Virgo. Optimist’s orders. It might be a little scary to give up control—to let your hair down every now and again—but trust us, your world will not implode at the thought of spontaneity. Even if it’s in the way you plan, throw a little play into it. The world can shine brighter when it’s not resting on your shoulders!
You can check shopping off your to-do list; we’ve already picked out the perfect tees inspired by your sign.
September 23 — October 22
Libra, keeping the peace is never easy, but as the great balancers of the zodiac, you’ve mastered the skill. Bravo! As a Libra, you know that things just work better when they’re in harmony and 100% fair for everyone involved. Libras tend to have tons of friends and acquaintances for this reason—you guys have a rare talent for bringing groups together and finding common ground.
You’re almost too diplomatic, Libra. Some might see your peace-loving nature as people-pleasing. By trying so hard to see everybody’s perspective, you might miss out on the truth. What would happen if you picked a side?
Libra, don’t be afraid to rock the boat in 2020. Use the Superpower of Courage to set sail boldly on YOUR terms into a new decade—nobody will fault you for it.
These Libra-inspired tees bring beauty & balance.
October 23 — November 21
Deep, dark Scorpio—some want to give you a bad rep, but we think you’re just misunderstood. Haters will say you’re obsessive, jealous, and vengeful, LOL. What they don’t know is that beyond these cliches is a mushy, emotional center—you’re kind of like a chocolate-covered marshmallow, Scorpio. You’re also determined and incredibly perceptive, with some serious creative powers to boot.
Scorpio, you have a tendency to sink to the bottom of the (emotional) ocean. Caught in the feels? Guilty as charged. Nothing wrong with going deep, dear Scorpio—just come up for air every once in a while.
Scorpio, it’s not all so serious. Press pause on the emo playlist (just for a minute) and take a look around. Use the Superpower of Gratitude this year to take stock of all that’s right with the world. The sun is shining, the birds are chirping, and seriously Scorpio, you have the power to do anything you set your mind to.
Craving quiet intensity? These Scorpio-inspired tees will do the trick.
November 22 — December 21
Yes, Sagittarius, we get it. You’re Miss (or Mr.) Independent! Far be it from us to tie you down. Sagittarians are the zodiac’s most adventurous, outspoken, and optimistic sign. You guys know that the world (and everyone in it) is inherently good, and we need that energy right now. Sagittarians also love a good laugh, though sometimes their fiery nature gets them into trouble when a joke hits way too close to home. Whoops! Blame it on the Archer’s ultra-precise aim. He is the symbol for their sign, after all.
Sagittarius—your distaste for routine and your fear of getting bored can lead you all over the world in search of an ideal state of happiness. The bad news? This ideal state doesn’t exist. It’s totally cool to cool your jets, you know. What if you didn’t need to escape?
The Superpower of Love can catapult you further than you ever thought possible, Sagittarius. Whether you’re traveling the world or just sitting in your backyard, when you tap into love, you realize that this very moment—in all its imperfect, unremarkable glory—is way more than enough. In fact, it’s everything.
Ready, aim, fire. The world is your oyster in these Sagittarius-inspired tees.
December 22 — January 20
Work, work, work, work, work. These are a few of your favorite things, Capricorn! As the resident worker boss of the zodiac, Capricorn make their lists, check ‘em twice, and get things done (sans drama). Capricorn know what they want—in their personal and professional lives—and go after it, albeit at their own pace. Don’t rush a Capricorn, as they know better than anyone that slow and steady really does win the race (and the cash).
YOUR BIGGEST CHALLENGE IN 2020:
Feelings? What feelings? You may never be described as “warm and fuzzy”—in fact, some may say that your laser-focus on work may actually be to the detriment of your friendships and romantic relationships. We know, we know—you’re busy!
HOW TO OVERCOME IT:
Capricorn, we dare you to channel the Superpower of Fun in 2020. Take a day off! Heck, take a whole week off and relax with friends and fam. You’ll remember how much you love making everyone laugh, and the unstructured time will help you loosen up. Think of it as an investment in your future self.
SHOP THE TEES:
You mean business. These Capricorn-inspired tees will prove it.
January 20 — February 18
You can go your own way, Aquarius. We know you want to. Not one for the straight and narrow, Aquarians are future-focused, innovative, and inventive—kind of like a mad scientist, in the very best way. They love going it solo, but don’t call them antisocial. This airy sign lives for synergy and collaboration, and as the zodiac’s Water Bearer, they’re humanitarian-minded and love to help their people.
Being different is cool and all, but it’s not the only way to make an impact. There’s strength in numbers and power in feeling. Underneath the casual exterior, Aquarius, you might be just like the rest of us after all—wouldn’t that be awesome?
Instead of always asking, “what’s next?” try asking, “who am I?” In 2020, we challenge you to use the Superpower of Authenticity to find out. It might just blow you away.
Keep calm & trailblaze on in Aquarian-inspired tees.
February 19 — March 20
If you can dream it, you can make it real. That’s your motto, Pisces. Born between February 19 and March 20, you’re a water sign through and through. Sensitive, creative souls, Pisces have a gentle nature that make them ideal friends and partners to those who can appreciate their gifts. Speaking of gifts, a Piscean intuition is almost supernatural—Pisces, we’re willing to bet you’ve run into an ex you were just thinking about on more than one occasion.
Pisces, you know how liquid assumes the shape of its vessel? Your extra water-y nature makes it difficult for you to create boundaries, and you might find yourself in situations where you feel powerless or caught between two extremes. You’re represented by two fish swimming in opposite directions, so this duality is in your nature.
Use the Creativity that comes so naturally to you, Pisces, and carve out a place for yourself in the world this year. Follow your daydreams, and don’t be afraid to take a deep dive into that otherworldly subconscious of yours—all the answers you seek are there.
You’ve got soul, baby. Especially in these Pisces-inspired tees.
Your stories of optimism have shaped and steered Life is Good from day one. THANK YOU and write on!
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