Optimism is more than talk

Putting optimism into action

The Life is Good leadership team speaks with organizations across the U.S. to transform business, culture, and the lives of others through one simple, powerful approach: Optimism.

Contact Us

Bert Jacobs

Co-Founder,

Life is Good

About Bert

John Jacobs

Co-Founder,

Life is Good

About John

Lisa Tanzer

President,

Life is Good

About Lisa

Steve Gross

Chief Playmaker,

Life is Good Kids Foundation

About Steve
Close speaker info

About Steve Gross

Steve Gross, M.S.W., is the founder and chief playmaker of the Life is Good Kids Foundation, a non-profit that spreads the power optimism to kids who need it most.

Steve’s signature approach has been widely adapted across the country and throughout the world in response to the social and emotional needs of children deeply impacted by poverty, violence and illness. In addition to his work in the social sector, Steve has worked with many corporations such as Vertex Pharmaceuticals, Million Dollar Roundtable Club, and IBM to demonstrate how optimistic leaders can inspire people and organizations through times of change.

Steve loves to talk to organizations about:

How optimism and the 10 Life is Good Superpowers can transform work environments into engaging, compassionate places primed for success. With an emphasis on building meaningful connections, this keynote is an ideal follow-up to any of our brand speakers.

Steve loves to talk to non-profits about:

The importance of discovering your own sense of optimism before cultivating it in others. Steve shares a wealth of experience working with childcare providers and kids impacted by trauma to show the importance of cultivating connected, loving, trusted relationships and prioritizing self-care—as you care for others.

Steve’s keynotes directly benefit the Life is Good Kids Foundation’s Playmaker Program, which impacts the lives of over 1 million children annually.

Contact Us
Close speaker info

About Bert Jacobs

Bert and his brother John started Life is Good with $78 in their pockets, selling T-shirts on the streets of Boston and in college dorms up and down the East Coast. Today, Life is Good is a $100 million positive lifestyle brand sold by over 2,000 retailers across the U.S. and Canada.

Bert and John are the youngest of six siblings from Needham, MA. They credit their mother, Joan, as the first powerful optimist in their lives—and the ultimate inspiration for Life is Good.

In the early years of their business, Bert and John were inspired by stories of people—especially children—facing great adversity. These stories inspired an integrated business model dedicated to helping kids in need. To this day, Life is Good donates at least 10 percent of its annual net profits to the Life is Good Kids Foundation, a non-profit that positively impacts over 1 million kids every year.

Bert focuses on the Product side of the brand, guiding vision, art, and message across categories. He enjoys live music, travel, and surfing. His shoes do not always match.

Bert has been awarded honorary doctorates from several universities for entrepreneurship, business innovation, and philanthropy. He and Life is Good have been featured on “Business Nation,” “Nightline,” “The Today Show,” and in The New York Times, The Wall Street Journal, Inc. Magazine, and Men’s Health Magazine, among others.

Bert loves to talk about

Embracing the power of optimism to innovate and thrive in times of change

Business leaders see significant change ahead for their companies as 71 percent of CEO’s expect the next three years to be more critical for their industry than the last 50. Jacobs dives into creating a “yes, and” culture focused on opportunities—not obstacles—and the kind of brand-building that can stand the test of time.

Cultivating a culture of optimism from the inside out

Jacobs shares experience from Life is Good to help audiences discover their own sense of optimism and uncover a deeper meaning to their work. Lessons on gratitude, openness, and compassion show how simple mindset shifts can transform company culture and customer experiences.

Positive purpose

More than ever, consumers expect the brands they buy from to be socially responsible. Jacobs shares the Life is Good story and inspires audiences to integrate a deeper meaning into their work—the authentic way.

Life is Good – the power of optimism

Bert Jacobs’/ John Jacobs’ inspiring business story and lessons on optimism and conscious capitalism will demonstrate how focusing on the good can transform your mindset and business, and take you anywhere.

Contact Us
Close speaker info

About John Jacobs

John and his brother, Bert, started Life is Good with $78 in their pockets, selling T-shirts on the streets of Boston and in college dorms up and down the East Coast. Today, Life is Good is a $100 million positive lifestyle brand sold by over 2,000 retailers across the U.S. and Canada.

John and Bert are the youngest of six siblings from Needham, MA. They credit their mother, Joan, as the first powerful optimist in their lives—and the ultimate inspiration for Life is Good.

In the early years of their business, John and Bert were inspired by stories of people—especially children—facing great adversity. These stories inspired an integrated business model dedicated to helping kids in need. To this day, Life is Good donates at least 10 percent of its annual net profits to the Life is Good Kids Foundation, a non-profit that positively impacts over 1 million kids every year.

John focuses on Brand Marketing, providing creative direction to writers, designers, and photographers, while collaborating with his brother, Bert, on Product. He enjoys outdoor adventures with his family, awkward dancing, and diving into the water to catch things real or imagined.

John has been awarded honorary doctorates from several universities for entrepreneurship, business innovation, and philanthropy. He and Life is Good have been featured on “Business Nation,” “Nightline,” “The Today Show,” and in The New York Times, The Wall Street Journal, Inc. Magazine, and Men’s Health Magazine, among others.

John loves to talk about

Embracing the power of optimism to innovate and thrive in times of change

Business leaders see significant change ahead for their companies as 71 percent of CEO’s expect the next three years to be more critical for their industry than the last 50. Jacobs dives into creating a “yes, and” culture focused on opportunities—not obstacles—and the kind of brand-building that can stand the test of time.

Cultivating a culture of optimism from the inside out

Jacobs shares experience from Life is Good to help audiences discover their own sense of optimism and uncover a deeper meaning to their work. Lessons on gratitude, openness, and compassion show how simple mindset shifts can transform company culture and customer experiences.

Positive purpose

More than ever, consumers expect the brands they buy from to be socially responsible. Jacobs shares the Life is Good story and inspires audiences to integrate a deeper meaning into their work—the authentic way.

Life is Good – the power of optimism

Bert Jacobs’/ John Jacobs’ inspiring business story and lessons on optimism and conscious capitalism will demonstrate how focusing on the good can transform your mindset and business, and take you anywhere.

Contact Us
Close speaker info

About Lisa Tanzer

Lisa Tanzer, president of Life is Good, has over 25 years of consumer brand experience. Prior to becoming president, Lisa served as the company’s head of marketing and spent over 25 years on the board of directors for the Life is Good Kids Foundation. As a former executive in the entertainment, ecommerce, and education sectors, she has a proven track record of innovating to drive growth for consumer brands. Earlier in her career, Lisa held marketing and strategy roles at Hasbro, Staples, The Gillette Company, and PricewaterhouseCoopers. She received her BA from Tufts University and an MBA from Harvard Business School.

Lisa Tanzer’s journey to president of Life is Good started in 1990 when she joined the board of a small children’s play therapy program, Project Joy. Project Joy has since evolved into The Life is Good Kids Foundation, which positively impacts over 1 million kids each year. As president of Life is Good, she continues to grow the business to help spread its simple, yet powerful message of optimism.

Lisa loves to talk about

The power and profitability of optimism

Leading a values-driven company

Building brands with your consumer

The power of relationships

Contact Us

BRING EVEN MORE OPTIMISM TO YOUR EVENT

Optimist of the year

Event Tees

Outfit your crew or attendees with co-branded tees that spread good vibes

Being a Boomerang

Fundraising Activations

Engage attendees with the power of optimism through a fun and impactful fundraising activation

We're all in for kids

Breakout Sessions

Deep-dive into the philosophy of optimism and business as a force for good with interactive break-out sessions

Contact Us

To bring the power of optimism to your team, start by filling out the form below.

You will be forwarded to our homepage after successful submission.